How to Create a QR Code

QR codes are a fast and convenient way to share links, contact info, or other data. Whether you’re creating one for a flyer, a video screen, or a business card, here’s how to do it — with or without tracking.

Do You Need Tracking?

Without Tracking

Use a free QR code generator like Canva QR Code Generator. Free services typically generate static QR codes — simple and private, but no analytics.

With Tracking

Use a dynamic QR code service like Bitly. Services offering dynamic QR codes may let you:

  • Change the destination URL later
  • Track scans (location, time, device)
  • View analytics dashboards
Disclaimer

The services listed above are provided as recommendations only and do not constitute official endorsement.


Usability Guidelines

For best practices on QR code design, placement, and usability, refer to the Nielsen Norman Group’s article:

The article covers:

  • Ideal size and contrast
  • Placement in physical and digital environments
  • Common user experience pitfalls

Test Before You Share

Scan your QR code with:

  • A smartphone camera
  • Google Lens
  • A browser extension

Make sure:

  • It redirects correctly
  • It loads fast
  • It works across devices and browsers